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Marketing is all about creating a brand for a product or service and then attracting customers. Effective marketing targets the proper people, converting them into loyal consumers who will use your services again and refer you to others. It is a marketing expert’s responsibility to execute successful marketing campaigns and establish a positive brand image for the company you represent.
United States of America is home to some of the world’s most powerful marketing firms. Big brands like h McDonald’s or Coca-Cola can be seen in almost any part of the world. The United States has mastered the art of product and service marketing, and it is an excellent site for overseas students to learn how to do so. Also, nearly every institution and college in the United States offers a marketing degree, so international students will not be short on possibilities in this field.
If you look for a list of the best or most innovative marketing success stories, you’ll probably find that the majority of the results come from American businesses. With a marketing degree, you’ll be able to pursue a variety of careers. The marketing world is always evolving and changing. Marketing isn’t a boring job where you do the same thing every day, which is one of the reasons it’s so appealing. Choosing to study in the United States will help you get started on the road to becoming a professional in the field.
Marketing Specialist, Social Media Manager, Web Content Writer, Search Engine Optimization Specialist, Product Manager, Marketing Analyst, Advertising Coordinator, and Public Relations Manager are the career paths that a marketing student can prefer.
The most basic skills you need to become a marketing expert are the ability to sell products and services, excellent verbal communication skills, the ability to use your initiative, pay attention to detail, leadership skills and maths knowledge.
Marketing does not only require gaining technical and analytical abilities, but also it requires learning how to be a great storyteller. If you have all of these qualities and you are a fast talker, then marketing can be a good choice for you.
At the bachelor’s level, marketing degrees typically take four years in the United States. If you study master’s program, it takes either one or two years.
Northwestern University, University of Pennsylvania, University of California and Stanford University are the top best universities to study marketing in the USA.
For Bachelor’s degree, SAT is required and a minimum score of 90 out of 120 from TOEFL IBT is needed for most of the schools in the USA. Moreover, some schools demand minimum 3.4 GPA from non-residents along with a high school diploma or equivalent. For a Master’s degree, GMAT and IELTS are required to be taken (the required score depends on the University) with a minimum 3.0 GPA.